Online Short-Course | In collaboration with University of Maryland

Marketing Management

The MBA Core Curriculum MicroMasters® programme from the University of Maryland includes the following courses: Marketing Management Learn key marketing strategies and tactics to help your company develop products that match customers' needs, create awareness and demand for those products, and drive sales. The MBA Core Curriculum MicroMasters® programme from the University of Maryland includes the following courses:

Leadership and Influence

Develop the skills to motivate and inspire others so you can confidently lead your organisation to success. View the course

Financial Accounting

Financial accounting is the language of business. Learn to effectively intepret financial information to make sound decisions and confidently communicate to other leaders in your firm and with potential investors, shareholders, and creditors. View the course

Data Analysis for Decision Making

Use data analysis to gather critical business insights, identify market trends before your competitors, and gain advantages for your business. View the course

Strategic and Transformational IT

Learn about the explosion of technologies that are transforming business and how to strategically leverage technologies to maximise the value – and minimise the risk – to your firm. View the course

Corporate Finance

Develop the ability to identify and resource high-value strategic initiatives and ensure a high rate of return for your firm's investments. View the course

Global Business Strategy

Learn how to capitalise on opportunities, and manage the challenges of the global marketplace, and leverage this dynamic environment for long-term value. View the course

More

No Need to Travel

3rd February 2019 and 25th August 2019

R2 875

7 Weeks

8-10hrs Effort per week

Marketing methods to help you identify successful strategies and tactics

How to apply marketing frameworks to real-world business problems

How to create strategic, research-based marketing plans

How marketing skill sets support your role as a successful manager/leader

Coming soon

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